A 9-million person market is a powerful one to tap. Blue Cross Blue Shield Association, which represents Blues plans across the country, is the latest to launch a retiree private HIX, coming this summer. There is keen interest in the upcoming exchange, says Maureen Sullivan, senior vice president of strategic services at BCBSA, due to pent up demand from the 8-9 million retirees in the U.S. who demand such a solution, according to BCBSA data.

The Blues exchange is aimed at retirees...

  More »
Some New Yorkers can choose from more than a hundred health insurance products offered by more than a dozen insurers participating in the state-run health insurance exchange, depending on where they live, but they’re hard-pressed to find anything other than the HMO-style plans that dominate the landscape.  read more »
Most private health care exchanges are geared toward active employees. But Tampa, Fla.-based Brown Insurance Group has an eye on part-timers who may have lost coverage or who never had access to group plans. Eric Brown, principal, explains how his private exchange allows employers nationwide to provide coverage to such employees through an exchange-like environment. Brown Insurance also assists with Healthcare.gov enrollment.  read more »
As technology and health care become more intertwined, a visit to the doctor can be as easy as a touch of an app. UnitedHealthcare Thursday announced an expansion of telehealth coverage options for virtual physician visits.  read more »
Already a subscriber? Log in here