Commentary: The importance of the online marketing strategy cannot be overstated, says columnist Mel Schlesinger. Whether you realize it or not, he says, your prospects are going online and learning what they can about you before they ever actually meet with you.
Commentary: This fall will be a time for plan sponsors to take on additional decisions, as many prototypes sponsors are going through the process of getting their documents updated for the upcoming restatement process. While columnist John Ludwig says this is a necessary process for everyone, he shares decisions that plan sponsors should think about as they go through this process.
Road to Workplace Benefits Mania: Ahead of the July conference, speaker Donald Rowe discusses why you need something new to talk about with clients and how there's a product that no one is too old, too sick, too tall, too short or too anything to be eligible for.
Commentary: Addressing bswiftís annual benefits study, CEO Rich Gallun identifies trends and provides insight into how organizations are using wellness initiatives, consumerism and technology to shift responsibility for benefit decision-making and management from employer to employee.
Commentary: Allowing direct access between carrier resources and clients wonít just save you time ó it can help reduce instances of disability in the workplace, says The Standardís Brian Kost. Addressing issues early can help clients diminish the need for an employee to file a disability claim at all, he says.
Commentary: While the rules are clear that employers cannot reimburse employees for coverage purchased on the Affordable Care Actís exchanges, broker David C. Smith explores questions about post-ACA reimbursement arrangements, particularly HRAs.
Road to Workplace Benefits Mania: Ahead of the July conference, speaker Phyllis Falotico discusses why itís important for brokers and carriers alike to help employers evolve the experience of voluntary benefits from just providing access to products to driving awareness of the need to their employees.
Road to Workplace Benefits Mania: Ahead of the July conference, speaker Rick Cavanaugh outlines the highlights of a legal insurance plan for benefit brokers to consider.
Road to Workplace Benefits Mania: Ahead of the July conference, speaker Scott Snow says that most employers have a large health care cost problem and arenít aware that many employees have working spouses who can be covered by their own plan.
Blogger Mark Gaunya breaks down these concepts as they relate to client and prospect relationships in today's ever-changing business world. Follow his principles and tips for improving in these areas.
Road to Workplace Benefits Mania: Ahead of the July conference, keynote speaker Ben Geyerhahn previews his strategy for brokers to mitigate health costs ó Medicaid migration.